The Allegria Hotel Creative Direction, Branding, Packaging, Print + Digital Advertisements, Web Design, Email Marketing

The Allegria Hotel encapsulates the essence of Long Island living: sandy beaches, delectable cuisine, breathtaking views, and captivating attractions. The goal was to craft a refined visual identity imbued with luxury and sophistication. Complimented by a color palette representative of the ocean hues and sandy shores that accompany the City of Long Beach, the branding extends seamlessly across all marketing materials, web and social channels ensuring their focus on consistency and an unforgettable stay for any and all guests.