Locally Curated Branding, Art Direction, Packaging, Print, Email Marketing + Digital Advertisements
Locally Curated is a celebration of the small businesses, makers, and local flavors that make a community truly special. Through thoughtfully assembled gift boxes and seasonal collections, Locally Curated brings together standout products from independent businesses, making it easy to discover, support, and share the best of local.
Focusing on rebranding Locally Curated, I designed a variety of assets to help promote the new look of the brand and the Locally Curated marketplace while keeping with their goal of providing a place for local creators, builders and bakers alike. Introducing a fresh, more modern, yet playful look and a color palette that blends well with the Locally Curated brand. We were able to seamlessly blend the origins of the company with new, updated designs set to establish them as a key player in an already saturated market. The goal is to keep local businesses thriving by offering seasonal gift boxes, a digital marketplace, various shipping options and a robust, built-in logistics network that allows Locally Curated to thrive.