Rolex Watches Branding, Print + Digital Advertisements, Web Design
I partnered with Rolex to design digital advertisements and large scale print assets for a wide range of watch releases for their primary and secondary market. Taking inspiration from traditional Rolex ads, I incorporated a silhouette style logo as a touchpoint to the overarching branding and recognition of the Rolex worldwide.
For Rolex, my overarching goal was to capture the brand’s timeless elegance and precision. The work spanned large-scale billboards, luxury magazine ads, booklets, and digital and social campaigns—each created to reflect the meticulous craftsmanship and prestige synonymous with Rolex. My focus was on clean composition, refined typography, and a visual balance that communicates both luxury and legacy across every platform.